Happy Thanksgiving!!!! This is the day where Klee and I contemplate our year and appreciate where we are and who we are. This year has had a bunch of stupid challenges for us all, but there is so much to be grateful for. We are grateful for you reading this right now and so I give you a big turkey hug… or tofurkey hug, depending on your preference. Other than gratitude, I have had something else on my mind.
I’ve been thinking a lot about the holidays coming up and holiday sales. Things are actually changing a little due to the pandemic. Thanksgiving is two days away and the holiday shopping season officially starts the day after. Every year the sale has started earlier and earlier, I have some friends that pull an all-nighter on Thanksgiving every year for the Black Friday craziness. This is usually followed by Small Business Saturday, Cyber Monday, and finally, the Holiday Shopping weeks leading up to Christmas.
Every year, Klee and I gear up for this season and prepare for the madness. Usually, we have a local face to face presentation at the market and put together an open holiday studio day where people can visit the studio and peruse the art and jewelry available. That is not going to happen this year. We pulled out of the market (which was canceled for most of the year due to the pandemic) and have to be careful about who we invite into our space. Luckily, some artists will be able to take advantage of little markets that are popping up now for the holidays, we however will not. Klee and I have been very careful this year since my father has all the conditions that the “RONA” loves.
Admittedly, the holidays are not big for art. Art is very personal and honestly what if you get someone a nice work of art and they don’t connect with it? So I usually focus on my calendars, special commissions, and my textured prints. Every year I try to focus on something new that I’ve never tried before to see if it meets the needs of the holiday shopping hoard, which makes it a fun social experiment. Klee on the other hand creates something that is personal, beautiful, unique, and much easier to gift. She’s usually the breadwinner during the holidays while I bring in little scraps of roadkill here and there, but we get by pretty well.
In 2020, however, we are completely reliant on the internet (which was out and spotty for 2 months after the hurricane) so that has changed everything. To say that it has been a year of challenges and having “make it work” moments is an understatement. So this year in lieu of an open holiday studio we are having a Virtual Open Studio live stream event on December 4th (More details soon). Our plan is to make it laid back, fun, and full of gifts for people who will actually take time out of their day to watch us.
We are also running various sales on things like the limited edition calendars and special items only created for the holidays. In the meantime, Klee and I are working on commissions, special art and jewelry for the live sale, and a book that will release early next year. One thing that I have learned from being a full-time artist for over a decade (Our Studio Anniversary is tomorrow November 25th, 2009) is that no matter what things look like financially, you have to keep moving forward and create your own opportunities. Sometimes those harebrained ideas pay off, sometimes it takes years, and sometimes they wither and die… but no matter what, you gotta keep creating.
No matter what, this holiday season is going to be different than pre-2020 with less in-store shopping. Looking back, I’ll be honest, Black Friday got a little ridiculous.
It started with opening 8 am Friday morning.
The next year being 5 am…
To the next year being 2 am…
To the next year being midnight…
Finally to last year when stores opened just after Thanksgiving dinner between 5 pm – 8 pm on Thursday evening.
I’ll be honest, I wasn’t a big fan of employees having to go to work on Thanksgiving and deal with an extra day of Black Friday madness. If you have never worked retail, I can tell you that it is a nightmare scenario.
Because of the pandemic, store openings will look noticeably different this year. Stores, such as Walmart, BestBuy, and Target, that have been known to open on Thanksgiving day to begin their Black Friday sales early, are in fact closed on Thanksgiving day this year. The earliest opening I’ve come across for this year is 5 am on Friday, November 27th.
Honestly, Black Friday has begun much earlier this year online, with many companies doing either “Pre-Black Friday” online sales, or even simply starting their Black Friday promotions early. Although I’m sure you are disappointed that you will not have the bloodshot bleary eyes from staying up all night watching people rip apart dolls and fight over parking spots, you can find most sales online.
Cyber Monday sales will also probably continue the sales over a week past Thanksgiving.
For small business Saturday, I know small businesses could really use some love, so could the artists and vendors who are setting up for shows and markets… So support local, whether you do it online or in person, support those badasses.
We will most likely be doing a Small Business Saturday Sale as a thank you to our awesome collectors and friends out there who have helped us get through some tough times this year.
Either way, whatever you do, whether you are a shopper, a business, or an alien, be safe and smile. If you can support local businesses please do so. This year has been extremely challenging for a lot of us, and I want to just send you my love. My final thought is this, it is all just stuff, what REALLY matters here is the human connection we have with each other… that is why I am a big fan of these shops staying closed until it is ACTUALLY Black Friday… Families could take a day to eat good food and feel grateful without having to run out after dinner… Just my opinion.
We’d love to hear your thoughts! How will you be approaching holiday sales this year? Let us know in the comments.
Stay safe, and happy shopping!