As an artist, writer, musician, or creative human, you’re not just another cog in a machine selling a generic product. Your art is unique, vibrant, and alive with the energy of who you are. So why use boring marketing techniques that feel like a bad fit?
In The Rogue Artist’s Art Marketing Guide, award-winning artist Rafi Perez flips the script on conventional marketing wisdom, offering an empowering, fun, and offbeat approach to putting yourself and your art out there. Rafi shares the mindsets and methods he’s used to navigate the marketing world without losing his creative spark—or his sanity.
This book isn’t about cookie-cutter solutions or cold, corporate jargon. It’s about tapping into the creative power you already have to connect with your audience, sell your work, and build a fulfilling career on your own terms.
WHAT TO EXPECT
- Down-to-Earth Guidance: Honest, encouraging advice from Rafi Perez, drawn from over a decade as a full-time artist.
- Relatable Stories: Real-life examples of Rafi’s unconventional journey and how he marketed himself and his art.
- Creative Mindsets and Techniques: Insights that challenge boring marketing norms and encourage you to have fun while promoting your art.
- Empowerment to Go Rogue: A rebellious, story-driven approach that demystifies marketing and inspires you to embrace your unique path.
- Answering Key Questions: Yes, you can have fun putting yourself out there as an artist!
WHY THIS BOOK?
Let’s face it: most marketing programs aren’t designed for creative humans. They’re built for a corporate, cookie-cutter world that doesn’t value individuality. But as an artist, your creativity is your superpower. This book shows you how to harness that power to market yourself in a way that’s authentic, fun, and sustainable.
You’ll laugh, you’ll learn, and most importantly, you’ll realize that marketing isn’t some mysterious, soul-sucking thing. It’s a tool you can use to share your passion with the world—and maybe even enjoy the process.
WHO IS THIS BOOK FOR?
- Aspiring artists, musicians, writers, and makers looking for fresh, creative ways to market themselves.
- Serious hobbyists, art students, and budding professionals who want to navigate the art world with confidence.
- Teachers, creative entrepreneurs, and fans of Rafi Was Here on YouTube.
- Anyone who enjoys empowering, motivating, and laugh-out-loud self-help material.
READY TO MARKET YOUR ART THE ROGUE WAY?
If you’re ready to ditch boring marketing and embrace your creative spark, this book is for you. Discover how to connect with your audience, sell your art, and stay true to yourself along the way.life on your own terms.
The Rogue Artist’s Marketing Guide Signed By Rafi And Klee
The Rogue Artist Series For Bad Ass Rogue Artists
Available
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SHOP BOOKS
Whether you’re a seasoned artist looking to amplify your presence or a newcomer navigating the vast realm of being a creative soul. These books are your go-to resource for mastering the art of being a creative human!
Books like this are extremely important. Artists with authority rarely give out any real information. I can only think of a couple of other artists that have produced anything of value when it comes to selling art or getting an art career up and going. Be very careful when selecting books that claim to teach […]
This book, Rafi and Klee have been lifesavers!! I can’t recommend this enough for struggling artists! It really changes how you see yourself and your place in the world!
This book is loaded with encouragement and advice on adjusting the mindset to be a successful (and happy) artist.
This book is the best artist book I’ve read in a very long time. Rafi Perez has a wonderful writing style…very warm and friendly, open and honest…like your best friend talking with you over lunch in your backyard. He’s encouraging and insightful, and he “gets” his audience. The information he provides is outstanding, and I […]
At 65, being an old fart artist (a Fartist?) – I rarely purchase books anymore about being an artist because I figure if I don’t have a handle on it by now maybe I should look for other work. Rafi’s book was a surprising and refreshing exception to my line of thinking. It was delivered […]
Rafi is a brilliant mind. His words are full of character, love, respect, and he truly cares about human beings. I enjoyed reading this book because it was an empowering book packed full of helpful information from his personal experiences. Most of Rafi’s experience and knowledge was very relatable.It helped me believe in myself a […]
A must-have for any aspiring artist. In this book, Rafi insightfully covers all the emotions and self doubts we all experience when stepping out into the spotlight as professional artists. Full of advice and positivity from the get-go it is an excellent addition to any artist’s bookshelf.
Great inspiration for any artist! I needed to hear the encouragement this book provided, thank you for reiterating all the reasons to never give up and to persevere!
The book is chock full of honest and open-reflections by Rafi on his, and his wife Klee’s, art careers. I read the book (first read) last night and into this morning. I am going back into sections that I want to consider more deeply and carefully, this morning. Yeah, it’s that good. I think it’s […]
I’ve been a fan of Rafi for about a year now, so this is review is terribly biased. Love the point of view of a fellow artist who is blunt and serious and sassy and kindhearted. It all shines through.The only thing I didn’t like was something the artist/author had no control over. I’ve listened […]
